Principles of advertising and IMC /
Material type:
TextPublication details: Boston : McGraw-HIll c2005Edition: second edition. --Description: xxvii, 774p. : ill. ; 27 cmISBN: - 71111182
- CIR 658.827 D9124 2005
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Cubao College Library Circulation | CIR 658.827 D9124 2005 (Browse shelf(Opens below)) | Available | CC-017593 |
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| CIR 658.82 Sm65s 2005 How to sell more stuff / | CIR 658.827 Aa41br 2000 Brand leadership / | CIR 658.827 D356 2003 Creating powerful brands in consumer, service and industrial markets / | CIR 658.827 D9124 2005 Principles of advertising and IMC / | CIR 658.827 N5993 1998 Competitive branding / | CIR 658.82709521 T2493 2000 Branding in Asia / | CIR 658.83 Ab171r 2024 Marketing research / |
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